Process

The first thing we do after getting a mission is think & connect.

We sit together, challenge the received briefing, try out the product, go on a walk into the shops, do a lot of desk research, ask questions to some users.

But that’s not enough. What kind of design is needed for this mission, what do we need to change, what if the problem is somewhere else, do we need external help for this project, …. ?

Each project is different and often needs a specific approach.

We are experienced in managing global brands with a large number of product varieties that are distributed worldwide … but we also like developing innovating brands aimed at a smaller target group.

In the case of shop interior design we go from a white page to final implementation. With our interior designers and the help of our builders team and partners, we deliver a store, ready to open.